This Privacy Policy explains how B.K.E-Intellisense Technologies Pvt Ltd ("we", "us", or "our"), the parent company operating ShorMachao, collects, uses, discloses, and safeguards information when you use our platform. Our registered office is at 32, Ezra Street, 9th Floor, Kolkata - 700001, West Bengal, India.
1. Information We Collect
- Account data: name, email, phone number, password, brand or creator profile details.
- Creator data: social media handles, follower counts, niche, audience demographics, content samples.
- Brand data: company name, website, campaign briefs, billing information.
- Usage data: log files, device and browser info, IP address, pages viewed, referring URLs.
- Cookies: small files used to maintain sessions, remember preferences, and measure platform performance.
2. How We Use Your Information
- Operate, maintain, and improve ShorMachao.
- Match brands with relevant creators and run campaigns.
- Process payments, payouts, invoices, and tax documents.
- Communicate with you about updates, campaigns, support, and marketing (you can opt out anytime).
- Detect, prevent, and address fraud, abuse, or security issues.
- Comply with legal obligations under applicable law.
3. Sharing of Information
We share information only as needed to deliver our services: with the counterpart of a campaign (e.g., a creator's profile is shared with the brand they apply to), with trusted service providers (payments, hosting, analytics, email), and with authorities when required by law. We do not sell your personal information.
4. Data Retention
We retain personal data for as long as your account is active or as needed to provide services, comply with legal obligations, resolve disputes, and enforce our agreements. You may request deletion of your account and associated data at any time.
5. Security
We use industry-standard administrative, technical, and physical safeguards to protect your information, including encryption in transit, access controls, and regular reviews. No method of transmission over the internet is fully secure; we cannot guarantee absolute security.
6. Your Rights
Subject to applicable law, you have the right to access, correct, update, or delete your personal data, to object to or restrict certain processing, and to withdraw consent where processing is based on consent. To exercise these rights, email us at shormachao@e-intellisense.com.
7. Cookies & Analytics
We use cookies and similar technologies to keep you signed in, remember preferences, and understand how the platform is used. You can control cookies through your browser settings; disabling them may affect functionality.
8. Third-Party Links
ShorMachao may contain links to third-party sites, including social media platforms. We are not responsible for the privacy practices of those sites; please review their policies separately.
9. Children's Privacy
ShorMachao is not intended for users under 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us data, please contact us so we can remove it.
10. International Users
ShorMachao is operated from India. If you access the platform from outside India, you understand that your information may be transferred to and processed in India, where data protection laws may differ from those in your jurisdiction.
11. Updates to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes via the platform or by email. Continued use of ShorMachao after the updated policy takes effect signifies your acceptance.
12. Contact Us
For privacy-related questions or requests, contact the data controller:
B.K.E-Intellisense Technologies Pvt Ltd
32, Ezra Street, 9th Floor
Kolkata - 700001, West Bengal, India
shormachao@e-intellisense.com